ABC KIDS charity drama "Because of love" CCTV network premiere gift June Children's Day

Recently, on the occasion of the arrival of Children's Day, the public service drama "Because of Love", which is dominated by ABC KIDS, a leading brand in the children's shoes and apparel industry, premiered on CCTV online. Thereafter, the drama will be broadcast on a large scale across the country's television stations at all levels and all the national network television media. This title comes from ABC KIDS brand advertising slogan "Because of love" public drama, elective in the "61 Children's Day" on the eve of premiere, not only is ABC KIDS more innovative way to express their festive congratulation to the children; the same time, In the festival where children are more concerned about in the whole society, they are appealing to more responsible enterprises and the community to pay attention to the current situation of children, especially poor children. "Care for children a small step, change the world a big step," as a leading brand of children's shoes and apparel industry, ABC KIDS since its inception uphold this belief, both in product quality and social responsibility, insisted on caring for children on the weight In the top of the weight. In addition, ABC KIDS does not forget that the poor among children are devoting more attention to letting children feel the love from the outside world. Over the years, ABC KIDS has always practiced the brand concept of "Because of love" in various public welfare activities. Long-term joint China Children and Teenager Foundation, China Charity Children's Charity Foundation, China Social Welfare Foundation, Tencent Charity and other charities, join the "hope of the" New Year new clothes "free lunch" and other social welfare undertakings, and in Ya'an earthquake, Ludian Earthquake and other donations and actively strive to achieve a corporate citizen should assume social responsibility. For the public drama "because of love," the filming and broadcasting, ABC KIDS brand operators start (China) Co., Ltd. Chairman Zhang Limin, said: "Care for poor children, concerned about the healthy growth of poor children, with practical actions to help the poor It is our wish and the motivation for our children to continuously contribute to the cause of public welfare.